RetainFLOW builds the lifecycle flows, writes the campaigns and designs the emails that bring buyers back — so your second, third and fourth orders stop depending on ad spend.
Klaviyo · Shopify · 14-day build · no long contracts
Not one of these needs more traffic to fix. They're all downstream of a customer who has already met your brand — which is why retention pays back faster than acquisition.
You approve, we ship. Strategy, copy, design, build, QA, send and reporting all sit with us — including the parts most agencies quietly skip.
Most accounts have four of these, half-finished. Pick one to see the sequence we ship — the day it fires, the angle each message takes and which channel carries it.
Every send is designed around one job: the click. Pick a message type to see how the structure changes — these are live renders, not screenshots, so tap any one to open it full length.
Drag or scroll sideways · tap a design to expand
The email on the left is what most abandoned-cart flows look like after two years of nobody touching them. The one on the right is the same message, rebuilt around a single click.
Most agencies bolt SMS on and never touch WhatsApp. Run separately they annoy people; run as one calendar with a single frequency cap, each one does the job the others can't.
Nobody should commit to a year on a first call. The pilot exists so you can see the work before the commitment, and it's the one most brands take. Scope and cost are worked out on the call, once we've seen the account — there's no point quoting a number before that.
A supplement email and a jewellery email should not look like the same template with the logo swapped. Pick a segment to see the design we'd start from and the three conventions that category actually rewards.
Download these as templates →Drag your numbers in. We compare where your retention channel sits today against the benchmark band healthy DTC accounts land in — 30–50% of store revenue from email and SMS, with flows carrying 40–60% of that.
Directional estimate, not a forecast. It applies published DTC benchmark ranges to the numbers you entered — your category, margin and list health all move the real answer. We give you the real one on the teardown call.
A Klaviyo dashboard counts every buyer who touched an email on the way to checkout — including the ones who were already coming back. That number goes up whether or not we did anything useful.
So we hold out a randomised slice of your list from a campaign or flow, then compare. The difference between the two groups is the revenue that would not have existed. That's the number on your report, and it's the number we're judged on.
Illustrative. The point isn't that attribution lies — it's that the two numbers answer different questions, and only one of them tells you whether to keep paying us.
No three-month discovery phase. The audit and the build run in parallel, because the fastest thing we can do for you is get a broken flow sending correctly.
We subscribe, buy, abandon a cart and map what your account actually sends. You get the findings whether or not you hire us.
Flow architecture, segment logic, sending calendar and a design direction signed off before anything is built.
Core flows rebuilt or written from scratch, pop-up live, deliverability cleaned up, first campaigns queued.
Full calendar running, two meaningful tests a week, holdouts set on the flows that carry the most revenue.
Monthly report on repeat rate, time between orders and incremental revenue. Winners get resent, losers get cut.
Agencies describe their reporting. These are the real artifacts, filled in — open any one and read it end to end. Figures are illustrative; the structure is exactly what you get, from the teardown on day two to the Slack update every Monday.
Every column is how many of that month's new customers were still buying, n months later. Fixing the flows shows up here as the lower rows staying flatter for longer — which is the whole job.
Illustrative shape, not a client account. Yours gets built from your own order data in week one.
Six sendable email templates with your brand name and colour applied, plus five tools we'd otherwise walk you through on a call. No form, no email address, no watermark.
Thirty minutes. We walk your account live, show you the three flows costing you the most, and hand over the notes. If the fix is something your team can do in an afternoon, we'll tell you that too.
Ecommerce brands only · Klaviyo, Shopify, Omnisend · no long contracts · pick a time below
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